Our Producers

GAIL's passion for sharing exceptional food in their neighbourhoods takes us around the world to meet some of the most fascinating and revolutionary food makers out there. Together they share a love of good food and a commitment to making it better for everyone. Caring for where our food comes from, for who has made it, who will eat it and for the impact it has on the world.

This campaign was  commissioned to tell a handful of their stories, from chocolatiers and cheesemakers, to millers and coffee roasters.

The films were screened at Picturehouse Central for a special event, and can also be found here - https://gailsbread.co.uk/our-producers/

Email to view.

McLaren Solus GT

Commissioned to create a promo to showcase for the very first time the McLaren Solus GT . An extreme McLaren design concept born in the virtual racing world. Now made real. And ultra-rare. There will only ever be 25 Solus GTs. 

Rendered possible through McLaren’s position at the apex of motorsport, supercar and hypercar development – this is a pure expression of track driving focus and engagement. 

It began as an audacious, extreme concept sketch. Solus GT then launched into the hot competition of the gaming world in Gran Turismo SPORT in 2017, where it raced to virtual victories. It was from these totally uncompromising roots that the hyper-exclusive track car was born. Untainted by rules or regulations. Straight from the world of imagination to raw, tactile reality.

Prostate Cancer UK - What on Earth is a prostate?!

The most common cancer in men starts in a place half know next to nothing about. That’s why Prostate Cancer UK teamed up with Hollywood actor Colin McFarlane and went out on the streets asking "What on Earth is a prostate?!"

The tongue-in-cheek campaign drove over 110,000 men to check their risk with Prostate Cancer UK’s online risk checker. 83% of those men were at higher risk- meaning they were over 50, Black and over 45 or had a family history of prostate, breast or ovarian cancer- and were encouraged to speak to their GP about having a PSA blood test. More than 1 million people have completed the risk checker since it was launched two years ago.

The campaign worked to reach men in the areas of the UK where the most late diagnosis for prostate cancer occur, which are Scotland, the North West and the Midlands. Whilst in London just 1 in 8 men (12.5%) with prostate cancer are diagnosed with metastatic disease, whereas in Scotland more than 1 in 3 (35%) are diagnosed late, at stage 4. The campaign reached over 1. 5 million men in these areas through newspapers, radio, social media and online news, delivering vital information to help men know more about their risk of prostate cancer and what they can do about it.

During the campaign, Prostate Cancer UK saw a 139% increase in people visiting its website to find out more about the most common cancer in men and the support the charity provides.

The campaign video on Prostate Cancer UK’s social media channels saw over 40,000 engagement, and positive customer feedback on the campaign increased by 33% compared to the Father’s Day campaign Prostate Cancer UK ran in 2022.

Over the last century, Hilton has grown from a single hotel in Cisco, Texas, to nearly 5,500 hotels and 14 brands in 106 countries and territories. Hilton’s hotels have hosted more than 3 billion guests since 1919 and enlisted nearly 10 million Team Members in the company’s mission to fill the Earth with the light and warmth of hospitality.

The Hilton Effect is the positive, world-altering impact that Hilton has had, and continues to have, on billions of lives and thousands of communities around the globe – pioneering new travel markets and bringing people and cultures together to make the world feel smaller, while expanding horizons and opportunities.

These films represent only a few stories from various Hilton hotels from across the globe, that encompass what the Hilton Effect is. 

Promo film for Carney's Community, a south London charity-run community centre.

The mentoring that Carney’s Community offers is unique. Many of their beneficiaries report being ‘passed between’ different agencies (one young person had to tell his story to 40 different professionals before accessing support) which can lead to young people feeling frustrated, and disengaging from support services. 

At Carney’s Community, a young person builds a trusting relationship with a single consistent person; this relationship lasts as long as the young person needs; and the mentoring is taken up by the young person when they want it and are motivated to make changes in their lives.

Ex England boxer Warren Dunn runs Dunn's Boxright, a grass roots boxing gym in South Oxley, Watford, teaching boxing the right way, to people of all abilities and ages.

Born A Believer is Darius Norowzian's debut documentary telling the story of a charity run London Boxing gym that helps troubled youths. The documentary is told through the eyes of five emotionally engaging ex-offenders. It not only gives an insight into the troubles of post-gang life but also highlights how vital Carney’s Community is in preventing ex-gang members slipping back into their old ways.

https://medium.com/@GreyLond...

You can find out more about the charity here - http://www.carneyscommunity.org

Director: Darius Norowzian
Editor: Matt Newman
Colourist: Ben Rogers
Graphics: Yassa Khan
Animation: Roger Chiaw /Nick Demeza
Sound Design: Munzie Thind
Soundmix: Liam Conwell
Original Track 'Born a Believer' : Jonathan Goldstein / Essa
Original Music : Zach Nahome
Scriptwriter: Gordon Dale

The Global Fund - How we Changed the Story

Ride to the Roots

As a part of Red Bull Media House’s Ride to the Roots global documentary series, I produced this special episode starring Turkish former professional motorcycle racer Kenan Sofuoğlu , who won the highest number of Supersport World Championship titles to date.

The shoot took place in three different countries, Turkey, Germany, Netherlands.

Experience the decadent world of L'oscar London - a lavish 5 star boutique hotel in Covent Garden.

Qiddiya // Entertainment City

Warriors music video

Promotional film for the Royal Atlantis Dubai